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Accounting policies that are both consistent and reflect the underlying business facts are important to one's ability to make sound investment decisions. If the profits of a company are overstated or understated, then investors make poor decisions, and financial resources can be misallocated.

For example, until a few years ago it was convention that any goodwill that arose on an acquisition would be immediately written off. In other words, it would not need to be expensed though the profit & loss statement even though the acquirer had effectively spent more on the acquired assets than their "book" value. This enabled acquisitive companies to show much better profits than they were in fact achieving on an underlying cash basis. In effect they were not amortising the capital investment in intangible assets.

Goodwill now has to be written off, but the period used is still to some extent discretionary and management has become adept at presenting earnings in many different ways, which confuses everyone. For example, the prominently displayed earnings figure in press releases and annual reports can be that after adding back goodwill and/or after adjusting for exceptional items (and there is still common abuse about what is classified as exceptional). Even more distorting is the additional inclusion of such figures as EBITDA (earnings before interest, tax, depreciation and amortisation) - a favourite of technology companies as a surrogate for cash flow but a figure which can be grossly misleading.

Creative accounting by companies can grossly mislead the public about their level of profitability. Enron, which was a major corporate disaster in the USA, is just one of the examples in recent years where the accounts simply did not reflect the underlying business reality. Was this a result of over-reliance on prescriptive rules or a failure of ethics in the accountancy profession? Possibly both.

As you can see, there are many issues still unresolved as to how to present accounts that are comprehensive, accurate and yet easy to understand. UKSA will continue to campaign for accounting standards that clearly communicate honest financial information.

In October 2006, UKSA issue the following Press Release which commented adversely on a proposed new accounting standard: Press035_Accounting_and_Stewardship.

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